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Because the wines from the Bordeaux region were of much inferior quality at that time - and less in demand. As a consequence, the city of Bordeaux imposed high customs duties on the "Vins du Coq" to minimize their international export via its port. In time, the Gaillac wines were also blended by the merchants at the mouth of the Garonne as "Vins Médecins" with thinner Bordeaux wines in order to improve them and sell them under the Bordeaux appellation. It was this slowly growing blending culture that continued to boost the demand for wines from Gaillac, but at the same time, the sign of the cock slowly disappeared - until it lost its importance and was forgotten in 1751. Such strategic defeats, however, did not diminish the region's industrious vitality: in the late 16th century, for example, sparkling wine was also produced in Gaillac - locals think so even before Champagne began. In the early 19th century, Bordeaux once again put the brakes on its rival's continuing success: Gaillac was only allowed to deliver its goods to the city after all the Bordelais wines had been sold. Finally, towards the end of the 19th century, the unstoppable spread of phylloxera and devastating famines meant that the region's farmers preferred to grow other crops instead of wine - and Gaillac, as a wine-growing region, fell into a deep sleep. What remains today is an outstanding terroir combined with an unusual microclimate and a breathtaking history - the best conditions for world-class wines. Gaillac is divided into six sub-regions, whose terroirs extend over terraces, gentle hills and wide plains and are very different from each other: The sub-region "Plateau Cordais" - home to the vines of Thun - is considered the best terroir of Gaillac. The soils are barren and calcareous. The climate is continental - with hot summer days, cool nights and a long vegetation period. Rain falls mainly in spring and late autumn, and at the same time the warm east wind "Autan" ensures a healthy harvest. It is these conditions and the rich history of the region that have inspired Ferdinand von Thun and his friend Riccardo Cotarella to produce top wines in Gaillac, as in days gone by - and to wake the sleeping giant.